About Us

Your choice for over 60 years

With a network of dealerships across Manitoba and consistent recognition as a top employer in Canada, Birchwood is here to help you buy, sell and service your vehicle.

A Complete Automotive Lifecycle Experience

In addition to Birchwood’s dealership network, we also offer a variety of services, including collision repair, service and tires, repurchase and special financing. Look to Birchwood for everything related to buying, owning, and selling a vehicle.

Our Services


If owning a vehicle seems out-of-reach due to financial challenges, then the best place to look for credit is from someone who’s credible. Birchwood Credit is the easiest way to buy a car with less than perfect credit.

Performing proper vehicle maintenance can be the difference in a long-lasting and positive vehicle ownership experience. Birchwood Service provides manufacturer-certified service through our many dealership service locations.

Manitobans understand better than anyone the importance of good tires for a good experience with your vehicle. Birchwood Tires prides itself on offering the largest choice of tires for Manitobans, with top selection and service.

Damage to your vehicle through a collision or other is never a welcome event. Birchwood Collision’s team of expert technicians and customer service representatives make getting your vehicle back on the road as simple as possible.

Selling a vehicle through a private sale is a lot of work, and can even carry risk for both sides. Backed by our Reconditioning Centre, Birchwood We Buy is the easiest way to get a fair value for your vehicle in a timely manner.

Birchwood Collision

Damage to your vehicle through a collision or other is never a welcome event. Birchwood Collision’s team of expert technicians and customer service representatives make getting your vehicle back on the road as simple as possible.

Birchwood Credit

If owning a vehicle seems out-of-reach due to financial challenges, then the best place to look for credit is from someone who’s credible. Birchwood Credit is the easiest way to buy a car with less than perfect credit.

Birchwood Service

Performing proper vehicle maintenance can be the difference in a long-lasting and positive vehicle ownership experience. Birchwood Service provides manufacturer-certified service through our many dealership service locations.

Birchwood Tires

Manitobans understand better than anyone the importance of good tires for a good experience with your vehicle. Birchwood Tires prides itself on offering the largest choice of tires for Manitobans, with top selection and service.

Birchwood We Buy

Selling a vehicle through a private sale is a lot of work, and can even carry risk for both sides. Backed by our Reconditioning Centre, Birchwood We Buy is the easiest way to get a fair value for your vehicle in a timely manner.

Who We Are

Birchwood Automotive Group was founded in 1963 by Robert M. Chipman, and over 60-years later has grown to become Manitoba’s largest automotive dealership group. We are a values-driven organization, recognized as a top employer in Canada and currently employing over 1,200 people.

Birchwood In The Community

Birchwood has been a dedicated supporter and contributor to the United Way for over 25 years. During this time, Birchwood team members have contributed over $7,000,000 to the annual United Way of Winnipeg campaign.

Founding of Birchwood
Robert M. Chipman opens Birchwood Motors Ltd. at 2554 Portage Avenue at Moray Street in St. James, Winnipeg, Manitoba
Birchwood Newspaper Article
Birchwood Motors Ltd. celebrates their grand opening in May, 1964. From the beginning, it was R.M. Chipman's belief that people would make the difference at Birchwood Motors.
United Way Contributions
R.M. Chipman chairs the United Way Campaign. The campaign exceeds $4 million in contributions for the first time.
Birchwood Honda Newspaper Article
Honda Trade Centre on Regent Avenue West is acquired by Birchwood and becomes Birchwood Honda Centre, a future anchor dealership for the Automotive Group in the east end of Winnipeg.
Mark Chipman
Mark Chipman becomes the second president of the Birchwood Automotive Group.
Covey's 7 Habits Book
Birchwood continues its strong tradition of investing in their employees through new training initiatives, including the introduction of Stephen Covey’s “7 Habits Of Highly Effective People.”
Pointe West Autopark 1999
Pointe West AutoPark opens at Portage Avenue and the Perimeter Highway in West Winnipeg. Birchwood GM, the group’s flagship store, moves to the Birchwood Auto Park beginning a new era in how customers shop.
Steve Chipman 2003
Steve Chipman becomes the third president of the Birchwood Automotive Group when he takes the reigns from his brother, Mark.
United Way Donation Photo
Steve Chipman named campaign chair of the United Way. United Way hits $20 million for the first time! Birchwood is ranked the 5th Best Employer in Canada, qualifying for the sixth consecutive year.
Birchwood celebrates 50 years in business by giving away $50,000 in a customer giveaway. Also in celebration, Woodhaven Lexus Toyota becomes Birchwood Lexus Toyota.
State-of-the-art pre-owned vehicle reconditioning centre opens in Headingly.
Birchwood Logo
Launch of new Birchwood brand identity to the public.
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